Free Marketing Advice from The DofM

Marketing your business means increased brand awareness, lead generation, and revenue. So that must mean that free marketing advice means free money?

Did Video Kill the Radio Star (Radio stats)?

Music has had significant cultural influence across the globe for centuries. Beforerecording devices were available, people used their own voices to share storiesthrough song. Music coming through the radio was revolutionary for listeners, butvideo took it a step further by pairing visual effects with engaging sound. But thequestion remains: Did video kill the radio star?

Amateur vs. Professional Video

Video content is just about everywhere you look, whether you're watching TV or surfing the...

Instagram Influencer Marketing Explained

I had a training call with an Instagram Influencer yesterday. This young entrepreneur had...

Local Television Spots Produce Results

At first glance, it might seem that purchasing a local television spot is an expensive venture for...

Print is Not Dead. Long Live Print!

Once upon a time, long long ago, a caveman scratched a message on a stone wall. And just like...

Is Your Website Having a Midlife Crisis?

How Often Should You Update Your Website? 

Should You Hire a Marketing Team In-house or Outsource?

Many business owners struggle with this question at one time or another. As a business grows and...

Marketing Your Business In Your Local Community

Consumers choose small or local businesses for the personalized experience that they receive...

Why Marketing and Sales Should Be Like a Reese’s Peanut Butter Cup

Marketing and sales rely on each other to make a business thrive. Yet often, we see companies in...

Public Relations on Social Media - Dealing With Crankypants

Odds are that you know one. If you're a business owner and you've been active on social media for a...

Metcalfe's Law and Its Correlation to Social Media

For those of you who aren't familiar with it, Metcalfe's Law states that "the effect of a ...

Fishing for Leads: Creating Conversions Through Online Messaging Efforts

Many businesses know that forward-facing messaging is key for potential clients and customers if...

What Is This Internet Wizardry? (An Explanation of SEO)

For any online business looking to drive traffic to its website, hitting all the right notes for...

Want free marketing advice delivered right to your inbox?