Posts about Social Media

Did Video Kill the Radio Star (Radio stats)?

Music has had significant cultural influence across the globe for centuries. Beforerecording devices were available, people used their own voices to share storiesthrough song. Music coming through the radio was revolutionary for listeners, butvideo took it a step further by pairing visual effects with engaging sound. But thequestion remains: Did video kill the radio star?

Amateur vs. Professional Video

Video content is just about everywhere you look, whether you're watching TV or surfing the...

Instagram Influencer Marketing Explained

I had a training call with an Instagram Influencer yesterday. This young entrepreneur had...

Local Television Spots Produce Results

At first glance, it might seem that purchasing a local television spot is an expensive venture for...

Print is Not Dead. Long Live Print!

Once upon a time, long long ago, a caveman scratched a message on a stone wall. And just like...

Should You Hire a Marketing Team In-house or Outsource?

Many business owners struggle with this question at one time or another. As a business grows and...

Metcalfe's Law and Its Correlation to Social Media

For those of you who aren't familiar with it, Metcalfe's Law states that "the effect of a ...

QR Codes Are Back…Whether You Like Them or Not

Did you know that QR codes have been around for nearly 30 years? In fact, they were developed in...

Social Media Housekeeping

Spring break, summer vacation — you're stuck at home for a while with kids of all ages.  Everyone...

The Impact of Facebook's Stock Price Fall

Facebook and its parent company, Meta, started to show a decline in stock value starting early...

How Your Social Media Content Defines Your Marketing Strategy

According to Backlinko, social media users worldwide climbed by over 13% between 2020 and 2021....

6 Tips for Increasing Social Media Engagement

If you’ve ever talked to a marketer, we’ve probably brought up the word “engagement.” Now we know...

What is Influencer Marketing?

 

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