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Helpful Marketing Terms to Know

Marketers throw around a lot of jargon, terms, and abbreviations that they’ve learned during their time in the field. Whether you’re starting a marketing career, or just trying to understand what your marketing team or agency is talking about, here’s a list of some marketing lingo that can help.

6 Tips for Increasing Social Media Engagement

If you’ve ever talked to a marketer, we’ve probably brought up the word “engagement.” Now we...

How Is Voice Search Changing SEO?

As if Google doesn’t change its algorithms enough to keep search marketers on their toes...

What is Influencer Marketing?

 

The Do’s and Don’ts of Content Marketing

Content marketing can be defined as marketing that involves creating and sharing content such as...

Apple's iOS15 Update is Changing Email Marketing...Starting Now

Welp, Apple is at it again. The fruit has been stirring up all sorts of trouble for digital...

You Learn Something New Every Day: Fun Facts We Now Know Thanks to Our Incredible Clients

There are many things we love about marketing, but one of the best parts of our job is...

5 Questions to Ask Your Marketing Team to Ensure Business Alignment

As the world - and business in particular - increasingly moves online, marketing departments...

Google's Search Engine Results Page: What Does it All Mean and How Can It Help My Business?

Google is the world’s top search engine, with over 5.6 billion searches per day. We can find...

Is an Online Reputation Management System Right For You?

In today’s digital world, reputation management should be a key focus within your digital...

The Science of Standing Out: 7 Questions to Ask About Your Business

Marketing is full of ideas, some good, some bad. The whole goal of marketing is to get your...

How To Optimize Video Content for Each Social Platform

It’s no secret that video is big. And by big, we mean YouTube is the second largest search...

5 Rules for Writing a Kick-Ass Email

How many emails do you write a day? 20? 50? If you’re anything like us, you lose track by...