Posts about Event Marketing

Should You Hire a Marketing Team In-house or Outsource?

Many business owners struggle with this question at one time or another. As a business grows and expands, it is tempting to consider building an in-house marketing team. It might seem like a logical move at first because an in-house team will quite likely know the company’s culture, values, and products or services better than an outside source. But is that all there is to it? Let’s take a deeper look at the three Es: Expense, Expertise, and...

QR Codes Are Back…Whether You Like Them or Not

Did you know that QR codes have been around for nearly 30 years? In fact, they were developed in...

Post-COVID Event Marketing Tips

You may still have apprehension about mask mandates being lifted across the country, or you may be...

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