How to Know Whether Your Marketing is Working
You’ve spent months drafting a plan. Countless hours strategizing. Hired a number of professionals to consult with your team. Outlined your budget and allocated it accordingly. There was a hiccup here and there but eventually, you launched your marketing campaign and executed it to completion. Your business has been operating with ups and downs as usual, so what’s next? How do you know if the time and energy was worth it?