Posts about Content Marketing (2)

Patience, Young Grasshopper. Content Marketing is Worth the Wait.

You’ve seen the influencer videos, read the articles, and listened to the podcasts. You know “Content Is King” (which, quite frankly, you’re sick of hearing), and you’ve decided to start a content marketing campaign. You wrote your first blog post, created a catchy headline, and started posting to the best social media channels for your business. Hooray! Now it’s time to watch the leads start rolling in. 

What in the Actual F**** is Content Marketing?

If you’ve asked yourself some version of this question in the past, you are not alone, my friend....

5 Ways to Boost Your Blogs on Google

Thinking about doing some content marketing for your business? A blog is a great place to start!...

Marketing Lessons Learned from the Best (and the Worst)

Here at the DofM, we’ve seen about a million marketing initiatives over the years (give or take),...

10 Points to Consider as You Market in a COVID-19 World

Business these days feels, for some, like a scary roller coaster. Each day, you go into work,...

5 Types of Content You can Create for a COVID World

Content marketing, like everything else, has changed a bit since COVID-19 descended upon us....

What Marketing Items to Put on Hold — and What to Keep — During Coronavirus Closures

Coronavirus has gotten real for a lot of business really fast. A few weeks ago, we were joking ...

5 Ways to Make Your Print or Direct Mail Pieces Stand Out

Printed materials are still a useful marketing tool, whether it’s a piece of direct mail, some...

Content Marketing: How to Create Great Content for Your Website and Social Media

“Good content isn’t about good storytelling. It’s about telling a true story well.” – Ann Handley

Are Your Sales Communications Turning Away Potential Clients?

Sales communication is one of the most challenging aspects of business, no matter what type of work...

How to Use Marketing to Expand Your Business This Year

Now that the first full work week of the year is done, you’re probably ready to get going on a...

How to Know Whether Your Marketing is Working

You’ve spent months drafting a plan. Countless hours strategizing. Hired a number of professionals...

What Type of Marketing Reaches New Clients the Most?

This is a trick question, but let’s write a post about it. The answer: It depends. 

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