Free Marketing Advice from The DofM

Patience, Young Grasshopper. Content Marketing is Worth the Wait.

You’ve seen the influencer videos, read the articles, and listened to the podcasts. You know...

Think You Can’t Use Instagram Stories for Business? Think Again.

In some circles posting more than one Instagram post a day is considered a faux pas. Enter...

Cool Logo, Bro. But What’s Your Brand?

When you think about your brand, what’s the first thing that comes to mind? Is it your logo?...

Skip the Fluff: 5 Email Marketing Metrics That Matter

You know email marketing is important (if you didn’t, you wouldn’t be here.) Year after year all...

How to Narrow Down Your Target Audience

“Who is your target market?” 

You’d be surprised how many business owners can’t answer that...

What the Heck is a For You Page? TikTok Demystified.

One of the most challenging (and fun) parts of marketing is that things are always changing....

What in the Actual F**** is Content Marketing?

If you’ve asked yourself some version of this question in the past, you are not alone, my friend....

5 Ways to Boost Your Blogs on Google

Thinking about doing some content marketing for your business? A blog is a great place to start!...

B2B Targeting: How to Use Buyer Personas to Build Trust With Business

Buyer personas are egregiously overlooked in just about every aspect of digital marketing. We get...

Marketing Lessons Learned from the Best (and the Worst)

Here at the DofM, we’ve seen about a million marketing initiatives over the years (give or take),...

Website Design Trends for 2021

Websites are important. We know that. When your prospective customers are looking for a solution,...

How to Optimize Your LinkedIn Profile to Crush Your Sales Goals

If your LinkedIn profile still reads like a resume, well, you’re doing it

wrong. At least if...