Posts about Social Media

How to Position Yourself and Find Your Business’s Niche on Social Media

In today’s world, most markets are saturated. As you try to set your company apart, especially on social media, how can you stand out from the status quo? Here is the path to get started.

SEO & Social Media: The Power of Video Content in Modern Marketing

In the fast-paced digital landscape of today, where attention spans are dwindling, video content...

What Makes Some Voices More Pleasing Than Others?

When you hear certain voices, the sound may be pleasing or bothersome to your ears. It's hard to...

How Do You Position Yourself as an Expert in Your Field?

When you're an expert in a particular area, it makes sense that you would want to share your...

Did Video Kill the Radio Star (Radio stats)?

Music has had significant cultural influence across the globe for centuries. Beforerecording...

Amateur vs. Professional Video

Video content is just about everywhere you look, whether you're watching TV or surfing the...

Instagram Influencer Marketing Explained

I had a training call with an Instagram Influencer yesterday. This young entrepreneur had...

Local Television Spots Produce Results

At first glance, it might seem that purchasing a local television spot is an expensive venture for...

Print is Not Dead. Long Live Print!

Once upon a time, long long ago, a caveman scratched a message on a stone wall. And just like...

Should You Hire a Marketing Team In-house or Outsource?

Many business owners struggle with this question at one time or another. As a business grows and...

Metcalfe's Law and Its Correlation to Social Media

For those of you who aren't familiar with it, Metcalfe's Law states that "the effect of a ...

QR Codes Are Back…Whether You Like Them or Not

Did you know that QR codes have been around for nearly 30 years? In fact, they were developed in...

Social Media Housekeeping

Spring break, summer vacation — you're stuck at home for a while with kids of all ages. Everyone is...

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