Posts about Marketing Strategy (3)

How to Narrow Down Your Target Audience

“Who is your target market?” 

You’d be surprised how many business owners can’t answer that question. Determining your target market is one of the most essential parts of running any business. If you haven’t identified your target market, you can waste a lot of time and energy trying to attract and convert people who simply aren’t interested in you or your product. 

What in the Actual F**** is Content Marketing?

If you’ve asked yourself some version of this question in the past, you are not alone, my friend....

B2B Targeting: How to Use Buyer Personas to Build Trust With Business

Buyer personas are egregiously overlooked in just about every aspect of digital marketing. We get...

Marketing Lessons Learned from the Best (and the Worst)

Here at the DofM, we’ve seen about a million marketing initiatives over the years (give or take),...

How to Optimize Your LinkedIn Profile to Crush Your Sales Goals

If your LinkedIn profile still reads like a resume, well, you’re doing it

wrong. At least if...

Do You Know the Difference Between Marketing and Advertising?

Marketing can make a big difference in the amount of business coming your way. A successful...

5 Signs You’re Too Busy for Marketing (and What To Do About It)

Business owners are busy. You have to wear all the hats and sometimes, marketing is an...

Managing Your Time So You Can Manage Your Marketing

Managing marketing and a business is not easy. We often meet people who just can’t get to it all —...

3 Things to Discuss with Your Raleigh Marketing Agency in the New Year

Finally, it’s 2021. Your business may have struggled in 2020, and that’s to be expected. But as we...

How to Successfully Shift Your Digital Marketing Strategy in a COVID World

Note: This post is based on a webinar we hosted. You can learn more about our webinars here, and...

The Foundation of Your Marketing and How To Fix it When it’s Broken

What if you built a house and the foundation was cracked? Or not installed properly? You’d see...

Marketing Your Dental Practice: The 9 Key Steps to Take This Year

Managing your dental practice is exciting. But getting new business isn’t always easy. To get...

Dental Marketing: 5 Amazing Strategies for Finding New Patients

Implementing new dental marketing strategies for your office is a great way to see your business...

Want free marketing advice delivered right to your inbox?